Marketing

Marketing could make or break a small business. Successful marketing is one of the most important things you can do to

ensure the success of your small business. Here are free marketing ideas:

If your marketing offends someone it will probably be a success
Get someone to tell a friend. Hopeful someone will tell another friend and it will become viral
Collect email addresses from prospects so that you can build a relationship (with permission, of course)
Everybody makes marketing mistakes, learn from yours
Give a sample away for free.
Perform an outrageous publicity stunt
In some instances it is better to co-operate with a competitor rather than compete
Create a company blog. (Links can do this for you)
Ask clients for written testimonials
Study the marketing techniques of your competitors. Do what works for them
Be seen as an expert in your field by writing
Links services offered to increase sales.
Have Links Marketing, design your marketing piece, and use their marketing, that is specialized for your business.
Differentiate your product. Just know that your product also must be good. A different product that sucks is useless
Give something of value away for free via a contest
Put your logo and website URL on everything
Don't just make a promise in your marketing message. Deliver on your promise or you will be seen as a liar
Sponsor a popular local event
Follow your gut instincts, work with Links Marketing!

Thursday, January 19, 2012